(13.02.2010)

Tiger skin and Easter bunnies

KAHLA launches a new cuddle offensive with a host of touch! innovations


Porcelain meets plush - but only at KAHLA. The brand"s touch! is the unique porcelain with a velvety soft surface. And as more and more people have learned to love this feast for the senses, KAHLA is now adding turquoise and a whole range of new shapes and designs to its touch! cup collection.

Perfectly timed for the start of the Chinese year of the tiger, the touch! Wildlife collection will hit the market on 14th February 2010. The tiger skin design should be the perfect gift for new-born babies in the next 365 days. Animal lovers can also look forward to giraffes and zebras. Not only the look is right in this cup safari: the cuddle factor is naturally inclusive.

Those who prefer native fauna will warm to the touch! Easter themes. Five fun motifs with bunnies, hens and eggs in fresh colours give a kick start to spring. Simply line with straw, fill with chocolate eggs and hide… and you have another exciting game for the traditional festival.

touch! is also the perfect present for Mothers" Day, birthdays and anniversaries. For all those struggling to find the right words, KAHLA has created the touch! Poetry cups. Thoughts such as "A drop of love is greater than an ocean of reason" engraved in the velvet finish combine sense and sensibility. The touch! Smile&Love range is a truly cool new addition. This velvety screen-printed deco inspired by elements of street art is chilled and casual. The funky colours, messages and design are a sure-fire hit with the young (or young at heart) target group. The touch! Move mugs and their lively shape with floral touches complete the latest round of innovations.

All touch! cups impress not only with their unusual material, pleasant feel and range, but also with their functionality: the three-dimensional surface is a heat insulator and dampens noise. The world first is also ideal for the modern household - thorough tests have proved it is dishwasher and microwave safe. touch! has won multiple design awards for its innovative combination of materials. The magazine Ökotest was also impressed with the "Made in Germany" quality: touch! was rated as "very good" overall. touch! is free from all potentially harmful substances and therefore absolutely safe for use with food. The Ökotest result highlights the "KAHLA pro Eco" sustainability policy.

For more information, digital image files in print resolution and all enquiries:

KAHLA/Thüringen Porzellan GmbH  
Sheila Rietscher / Katja Endler
Christian-Eckardt-Straße 38 
07768 Kahla/Germany
Phone +49 (0) 3 64 24 • 79-282 
Fax +49 (0) 3 64 24 • 79-283
pr@kahlaporzellan.com
www.kahlaporzellan.com

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